WhatsApp officially presents channels: here’s how they work


Meta has officially presented WhatsApp Channels, a new feature that allows users to receive important updates from people and organizations directly on WhatsApp. The company is launching channels as a simple, reliable, and private way to stay up to date with what interests you. The WhatsApp team is rolling out channels in a new tab called Updates, which is separate from chatting with friends, family, and communities.

Administrators will have the ability to send text, photos, videos, stickers, and surveys on the channels. To help users choose which channels to follow, Meta is developing a directory where it will be possible to search for channels related to hobbies, sports teams, updates from local authorities, and much more. Users can access these channels through invitation links received in chat, by email, or published online.

WhatsApp is committed to developing its broadcast service in the most private way possible. The company is first and foremost committed to protecting the personal information of both admins and followers. The admin’s phone number and profile picture will not appear to followers. And similarly, the phone number will not appear to the admin or other followers.

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WhatsApp Channels: A New Era of Private and Personalized Updates

WhatsApp says that channel history will remain on its servers for up to 30 days. The company will also add features to make sure that updates stop being visible even earlier on members’ devices. Administrators will be able to block screenshots and forwards from their channels. But they will not be able to add members.

Channels are designed to reach a wide audience, so they are not end to end encrypted by default. However, administrators can decide whether or not to make their channel visible in the directory and who can follow it. Admins will also be able to create a business around their channel using available payment services. And promote certain channels in the directory to increase awareness.

WhatsApp has announced that channels will initially launch in Colombia and Singapore. The company will use this launch to develop and adapt the new experience before releasing it in other countries. The company is keen to clarify that using the app to send private messages between friends, family, and communities will always be its priority.

Benefits of WhatsApp Channel

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WhatsApp Channels are a new and innovative way to stay connected with the people and organizations that matter to you. With channels, you can easily follow your favorite news sources, businesses, and influencers, all in one place.

Channels are a great way to stay up-to-date on news, information, and updates from organizations and businesses.
Channels are a private way to follow what interests you, without having to worry about your personal information being shared.
Channels can be used to promote businesses and products.

How to Use WhatsApp Channels

  • To follow a channel, open WhatsApp and tap on the “Updates” tab.
  • Search for the channel you want to follow and tap on the “Follow” button.
  • To view updates from a channel, tap on the channel’s name.
  • You can also leave a channel by tapping on the “Leave” button.

In conclusion, WhatsApp Channels is a new feature that will allow users to stay up to date with what interests them. The feature is simple, reliable, and private. Administrators will be able to send various types of content on the channels. And users will have the ability to choose which channels to follow. While channels are not end to end encrypted by default, WhatsApp is committed to protecting the personal information of its users. The company will also provide admins with tools to manage their channels and create a business around them.

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